Making Business Owners Own Their Market

This system is built on the belief that expert business owners who commit to strategically sharing their expertise through live video, long-form video, and written content on high-performing platforms earn sustained trust, mindshare, and inbound leads in the age of AI.

Building on LinkedIn since 2020

As seen in Entrepreneur Forbes Marketing Millennials

live://roi-calculator

Live ROI Calculator

This model shows why higher-ticket offers create bigger upside with this system. At scale, one monthly live event can compound into meaningful inbound revenue.

Assumptions used:
Invite cap = min(connections, 4,000/month)
Registrants = 12.5% of invites
Live attendees = 14.8%-25% of registrants
Inbound leads/event = ~3% of average live attendees
Client close model = 1/3 of leads (average to upside range)

Weekly Invite Capacity
1,000
Monthly Invites
4,000
Registrants / Month
500
Live Attendance Range
74-125
Inbound Leads / Event (Avg)
3
New Clients / Month (Range)
1.00-1.33
Additional Revenue / Quarter
$150K-$200K
Additional Revenue / Year
$600K-$800K

With 4,000 connections and a $50,000 offer, this model projects ~4,000 invites/month, 500 registrants, 74-125 live attendees, ~3 inbound leads/event, and $150K-$200K additional quarterly revenue from one live event per month.

proof://verified-results

Operator Logs: Client Outcomes

Live feed of verified client outcomes

FEED_A :: OUTCOMES >>

Jayce Grayye
Jayce Grayye
$200K+ Q1 revenue
Maria Malik
Maria Malik
2K to 100K followers
Izzy Galicia
Izzy Galicia
$300K+ revenue
Claire Davis
Claire Davis
LinkedIn Growth
Walker Deibel
Walker Deibel
Author & Entrepreneur
Dr. Kizzy Parks
Dr. Kizzy Parks
130K+ YouTube
Chad Bowman
Chad Bowman
Business Growth
Cindy Lu
Cindy Lu
Personal Branding
Charles Klasson
Charles Klasson
LinkedIn Strategy
Jayce Grayye
Jayce Grayye
$200K+ Q1 revenue
Maria Malik
Maria Malik
2K to 100K followers
Izzy Galicia
Izzy Galicia
$300K+ revenue
Claire Davis
Claire Davis
LinkedIn Growth
Walker Deibel
Walker Deibel
Author & Entrepreneur
Dr. Kizzy Parks
Dr. Kizzy Parks
130K+ YouTube
Chad Bowman
Chad Bowman
Business Growth
Cindy Lu
Cindy Lu
Personal Branding
Charles Klasson
Charles Klasson
LinkedIn Strategy

<< FEED_B :: TESTIMONIALS

Ann Bedford-Flood
Ann Bedford-Flood
Personal Branding
Jonathan Green
Jonathan Green
Entrepreneur
Nicole Russell
Nicole Russell
Brand Building
Monica Dubay
Monica Dubay
LinkedIn Growth
Dr. Farah Laurent
Dr. Farah Laurent
Authority Building
Wendi Wray
Wendi Wray
Content Strategy
Lucyna Milanowska
Lucyna Milanowska
LinkedIn Strategy
Chi Yeung Lee
Chi Yeung Lee
Personal Brand
Ann Bedford-Flood
Ann Bedford-Flood
Personal Branding
Jonathan Green
Jonathan Green
Entrepreneur
Nicole Russell
Nicole Russell
Brand Building
Monica Dubay
Monica Dubay
LinkedIn Growth
Dr. Farah Laurent
Dr. Farah Laurent
Authority Building
Wendi Wray
Wendi Wray
Content Strategy
Lucyna Milanowska
Lucyna Milanowska
LinkedIn Strategy
Chi Yeung Lee
Chi Yeung Lee
Personal Brand
Human

Built Around What Makes You Human

The Things AI Can't Do (Yet)

LIVE

Live Video

Unscripted. Unedited. Unbeatable for trust. Nothing proves you're a real expert faster than thinking out loud on camera with no safety net.

VIDEO

Long-Form Video

Go deeper than a 60-second clip ever could. Give people a reason to stay, listen, and come back. Not generic tips. Real expertise. The kind of depth that makes someone stop scrolling and think, "This person actually knows what they're talking about."

NEWS

Long-Form LinkedIn Newsletters

Based on what you say in the spoken word. LinkedIn newsletters get indexed, distributed, and — critically — give you a real shot at showing up in Google's AI Mode. While everyone else is chasing the algorithm, you're building searchable, lasting authority.

Execution View

How each step
gets deployed.

Same seven-step sequence, shown in operational detail.

Step 01 — Foundation

Strategy & Category Ownership

Audit top skills and top clients. Identify the niche you can dominate within 3–6 months. Define the Rule of One: one goal, one audience, one CTA, one category.

Step 02 — Positioning

Profile & Positioning

Optimize LinkedIn profile for human trust and AI crawlability. Every element points to one destination.

Step 03 — Distribution

Newsletter Launch & SEO Baseline

Launch with a filtered title. Research what currently ranks on Google AI Mode for your terms. Build a subscriber list segmented by interest.

Live
❤️
👍
❤️
👍
❤️
JG
MM
97 viewers

Step 04 — Engine

Live Video Engine

Monthly LinkedIn Live events. Invite 1,000+ connections. Structured 3-point outline with natural CTAs. This is the core asset everything else scales from.

Step 05 — Multiply

Content Repurposing

One live becomes 4–5 newsletters, 8–12 short-form videos, 4+ text posts. Cross-post to YouTube. Embed videos in newsletters for cross-platform corroboration.

Best LinkedIn growth expert...
Top Result
Your name. Your content. Your authority.

Step 06 — Own

Rank in AI Search

When someone asks Google, ChatGPT, or Claude for the best in your space — your content should be the answer. This is category ownership in 2026.

Step 07 — Scale

Data-Driven Scaling

Review external metrics AND internal metrics (inbound calls, close rate, client quality). Double down on what converts, not just what gets views.

This isn't for everyone.

This is for you if

  • You're a B2B expert with 10+ years of experience
  • You sell high-ticket services ($25K+)
  • You have a proven track record but no personal brand
  • You don't have a big marketing team
  • You're willing to show up on camera

This is not for you if

  • You're just getting started in business
  • You sell low-ticket products or courses
  • You're unwilling to go on camera
  • You want AI to do it all for you
  • You're looking for overnight results

The data

Why live video wins.

10–30%

Live video · Conversion rate

1–3%

Static content

24x

LinkedIn Live · Comments per post

1x

Standard posts

20 min

Live video · Average watch time

1–3 sec

Short-form clips

Shanee Moret

Shanee Moret

A pediatric cancer survivor who built nearly a million LinkedIn followers without spending a dollar on ads — and now helps entrepreneurs do the same.

967K+
Followers
$500K+
Client Results
Results

Quantified Case Studies

Named clients. Before-and-after numbers. Revenue impact.
Every result is from a real participant who followed the system.

$24K MRR increase in 4 weeks with LinkedIn

Philip Pelucha, founder of "Billionaires in Boxers" and "Business Consultant of the Year," started with ~30K connections and zero inbound clients. Despite building multiple seven-figure businesses through outbound, he had never closed a single deal through inbound. We overhauled his profile, launched a strategic LinkedIn newsletter that hit 2,800+ subscribers, and published five high-impact articles per week. By week 3, his content had 18,000 views at a 12% engagement rate. By week 4, views surged to 22,000, 22 close calls were booked, and the newsletter directly drove a $24K boost in monthly recurring revenue.

Read case study

$200K+ in Q1 2025 with LinkedIn Newsletters

Jayce Grayye, former top sales rep for Grant Cardone turned recruitment consultancy founder, had ~7K LinkedIn followers and zero inbound system. We built a strategic LinkedIn newsletter, optimized his profile, and created a targeted content system. Within six months his newsletter ranked on Google. By Q1 2025: a $50K contract signed directly from newsletter leads, a second contract valued at $100K–$150K, and $200K+ total inbound revenue. "Shanee Moret is, without a doubt, the top mentor in the industry!"

Read case study

2K to 100K LinkedIn followers in 5.5 months

Maria Malik started with ~2,500 LinkedIn followers and no clear content strategy. Through the Growth Academy system, she committed fully — waking up for 7am calls, posting daily, building genuine relationships, and sharing her vulnerable story. One post about her personal journey hit 20 million views. Within 5.5 months she reached 100K followers, landed a feature in Toronto Life Magazine, pivoted her business to attract ideal clients, and completely transformed her income, confidence, and life.

Read case study

Client Testimonials

Jayce Grayye
Recruitment Consultancy Founder
"Shanee Moret is, without a doubt, the top mentor in the industry! I have to tell you, our newsletters are killing it. So much so that we already generated one contract for 50 grand and we just clocked in another contract which minimum value all night we're looking at about 100, 150,000... $200,000 already to start 2025. All thanks to you."
Lucyna Milanowska
Psychologist & Therapist, Unfear
"I am psychologist with my own therapy practice, which I started only 3 years ago after leaving my corporate career. I've joined Growth Academy hoping to start building my presence on LinkedIn and start building potential client base for 6 months ahead. Oh boy, I was definitely not prepared to tripple the number of clients already in the first month. Overwhelming, but a nice problem to have. And it only got better :). I can't even take a selfie, so I would have never expected myself posting videos and joining lives. I admit it was a stretch, but... my courage grows as I see results. These, far from perfect to my eye, videos bring me more clients than super polished articles. And what's important: the right clients. Thanks to Shanee's coaching & content ideas I am able to attract more of my ideal clients, which gives me way more joy, satisfaction, incredible results, and money too;). Working with Shanee is way more than generating content on social media. For me it's transforming my business: not only I get more and better clients. I quadrupled my prices, redesigned the client experience, developed high-ticket program & technologically revolutionised my own business in 3 months. Shanee is not "only" a superb business & mindset coach, but she has unique ability to instantly see opportunities & tells you how to leverage them - which I love because traditional coaching approach with guiding me through tons of questions doesn't really help in the space where I have no experience. She also knows the tools, apps, technologies for everything, and is very pragmatic with what would work for you. As a working mom I probably do only 50% of what Shanee shares with me, but it simply works!!! I can't wait for the moment when my little one will go to kindergarten and I catch up with remaining 50% ;) Pandemic, war, recession concern me on the deep human level, but, thanks to coaching with Shanee, they don't impact my business. And I love the fact that it all just feels as talking with a friend. A friend with intellectual horsepower and incredible business knowledge and intuition! Over my 20 years in corporate talent development I worked with many coaches, trainers, consultants. If I were to choose one more time, I would join Growth Academy again. It paid back way faster than I expected."
Dr. Kizzy Marie Parks
President, GovCon Winners
"My name is Dr. Parks and I help people learn how to find, bid, and win profitable Federal Government Contracts. Before joining Growth Academy my LinkedIn engagement was low and I didn't know how to bring my new digital product company, GovCon Winners to life. The program and one on one coaching changed all of that. By simply posting videos created on my phone consistently to LI, I landed a 5-figure client before launching the GovCon Winners website. He contacted me in the DMs and after a few calls, he was sold. All of this was possible due to this program. It gave me the tools and confidence I needed to bring everything to life."
Maria Malik
Corporate Speaking Coach
"I got to a hundred thousand in like 5.5 months and that was like outside my realm of even understanding that that was even possible. I was just trying to make it to 10K. But you do have to want it. Everything has changed from my personal life to my confidence to my business to my relationships. You could literally go from zero to 100 in a year."
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Philip Pelucha
Founder, Billionaires in Boxers
"Went from zero inbound clients to $24K in monthly recurring revenue in just 4 weeks. The newsletter strategy directly drove 22 close calls and 2,800+ subscribers."
Cindy Lu
HR Mastermind Founder
"I started working with Shanee mid-summer and it was during the busiest period of my year. After 21 days you kind of build a habit and I want to just say that it's mid-November and literally I've had the best month ever since I started the business. Perfect client avatars coming to me, getting on my calendar. It works and it really doesn't have to take years either."
Claire Davis
Career Coach & Founder
"3X'd my business by owning a niche. Growth Academy helped me get laser-focused on exactly who I serve and how I show up. Once I stopped trying to be everything to everyone and committed to my niche, the right clients started finding me. The results speak for themselves."
Walker Deibel
Entrepreneur & Author
"Used strategic personal branding on LinkedIn to own a completely new category at a pivotal moment in my business. Grew from zero to 7,000 newsletter subscribers. Growth Academy gave me the framework to build authority from scratch in a space I was just entering."
Isidro Galicia
Entrepreneur & Business Owner
"Generated over $300K in revenue directly from LinkedIn. Growth Academy's system turned my profile into a client acquisition machine. The strategy, the consistency framework, the coaching — it all compounds. This program changed the trajectory of my business."
"If you are serious about using LinkedIn as a powerful, high-impact prospecting tool, I highly recommend you follow Shanee Moret. She doesn't just teach the system; she built the model."
Dr. Farah Laurent
DNP, RN, NEA-BC, NPD-BC, CPXP, CEN
"Built 30K followers on LinkedIn and turned it into a real business. Growth Academy gave me the system to show up consistently, build authority in my space, and attract the right opportunities. LinkedIn went from something I scrolled to something that drives my business."
Jonathan Green
Author & Entrepreneur
"Every time I pay Shanee, I make back the money within a few weeks. She's the easiest ROI I've ever worked with. LinkedIn is now the main focus of my business. I honestly can't believe the caliber of free content she puts out there. If she offers you a chance to have her as your coach, wire that money as fast as you can." — Read full article

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